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Day 1
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10:50
Opening Remarks
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11:00
Opening Keynote Presentation: The Future of Location Intelligence in Financial Services
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11:30
Optimizing Customer Engagement with Location-Based Personalization
Shireesh Mishra - Director Head of Portfolio Analytics - Citi
- How can geospatial data help banks and insurers deliver hyper-personalized customer experiences?
- What role does location intelligence play in optimizing branch placement and ATM networks?
- How are financial institutions leveraging geofencing and proximity marketing to boost engagement?
- What are the key ethical and regulatory considerations when using customer location data?
- How can financial services companies integrate location intelligence into their mobile and digital strategies?
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12:00
Sponsored Session TBA
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12:30
Leveraging AI & ML in Location-Based Financial Services
Che Guan - Principal Data Scientist - Alliance Bernstein
- How are AI and machine learning transforming geospatial analytics in financial services?
- What role does AI play in detecting location-based fraud patterns and anomalies?
- How can AI-driven location insights improve credit risk assessments and lending decisions?
- What are the key ethical risks of AI-powered location tracking in financial services?
- How can financial institutions ensure fairness and transparency in AI-driven geospatial models?
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13:00
Sponsored Session TBA
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13:30
Panel Discussion: Navigating Regulatory and Ethical Challenges in Location Intelligence
- How can financial institutions ensure compliance with data privacy regulations when using location data?
- What are the key risks and challenges associated with collecting and storing geospatial data?
- How should firms balance customer personalization with ethical concerns around location tracking?
- What best practices should financial services companies adopt to ensure transparency in geospatial analytics?
- How do global regulations differ in their approach to geospatial data governance?
- What strategies can financial institutions use to gain customer trust in location-based services?
- What future regulations should financial firms prepare for regarding the ethical use of location data?
Naresh Dulam, VP Software Engineer - JP Morgan
Praneeth Reddy Amudala Puchakayala, Data Scientist - Regions Bank
Rahul Zende, Principal Data Scientist - Navy Federal Credit Union
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14:10
The Business Case for Location Intelligence in Financial Services
Shuchi Agrawal - Chief Data Officer - Citi
- What is the ROI of implementing geospatial analytics in financial services?
- How can financial firms overcome data integration and infrastructure challenges?
- What are the key use cases of location intelligence in improving operational efficiency?
- How has location intelligence contributed to cost savings and revenue growth for banks and insurers?
- What factors should financial institutions consider when investing in geospatial data solutions?
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